our team

We are a group of women who would like to empower other women to be more confident about themselves and provide them with a space where they can comfortably express themselves without judgement, where they can feel empowered and reassured.

Alexandra Diaz

Student at De La Salle-College of Saint Benilde

Joella Laurito

Student at De La Salle-College of Saint Benilde

Ileana Tan

Student at De La Salle-College of Saint Benilde

our purpose

One of the reasons why we decided to create this project is because we’ve noticed that for the longest time, the Philippines’ standard of beauty has always come from our years of being colonized by the Spaniards and Americans. We were always almost programmed to think that Western and European beauty is the only kind of beauty that is accepted and that their ways should be our ways too. Filipino women, for several years, have struggled with accepting how they looked and have always felt the need to change their appearance in order to be deemed beautiful by society. But we want to change that. We want to give Filipino women their own sense of identity and trademark in beauty. We want to let Filipinos know that no matter what skin color, skin texture and facial features you were born with, you are beautiful– maybe you just need the right people, the right knowledge and the right tools to help you realize that.

"Less is more.” “Natural beauty is always more beautiful.” “You don’t need makeup to look beautiful.” We’ve all heard these phrases at least once in our lives and it is true but it isn’t always true. Another one of our goals is to eliminate the stigma around wanting to enhance your look or improve your appearance because there is nothing wrong with that. We want to empower Filipino women to do whatever makes them feel beautiful and confident. In fact, we want to teach these women how to make use of the tools given to them based on their skin type, skin features and preferences through a series of video tutorials and through the experiences and testimonies of other women.

They say self-love can help you manifest your most confident self, and we couldn’t agree more! We are here to empower you and let you know that you are beautiful just the way you are and even the way you want to be. There is no right or wrong in beauty. We want to help you feel confident in every single way.

“While it is wise to learn from experience, it is wiser to learn from the experiences of others. There isn’t enough time to learn everything in life by trial and error.” This is a quote from a book written by Rick Warren called the Purpose Driven Life and it could not be more true. Our experiences aren’t just there for us to learn from, they are also there to share with others. This is why we want to create a platform for you to read about others' experiences about different topics on beauty and a way for you to share yours as well! We want to create a loving and welcoming community of women whose purpose is to help others and themselves. This is a space for you to learn, discover and meet new people.